Founder & CEO
Chris Raulf is an international AI, SEO, and GEO expert and the founder and CEO of Boulder SEO Marketing, the agency he launched in 2009 and has grown to a team of roughly 20 across the United States, Asia, and Africa.
He has worked in search since the late 1990s. Originally from Switzerland, he holds a master’s degree in marketing from the Marketing and Business School of Zurich and has taught SEO and digital marketing in the University of Strasbourg’s TCLoc master’s program since 2017. He is a brand ambassador for SE Ranking and has spoken at industry events and conferences across the globe.
In 2021 a Google core update wiped out 80% of his agency’s organic traffic. The rebuild that followed produced Micro SEO Strategies℠, the hyper-focused methodology BSM still runs on, built to move pages from the second and third page of Google to the first without enterprise budgets.
His current focus is automation. Over the past two years, he has built a working virtual version of himself, an AI system trained on three decades of his own expertise, and roughly 40% of the agency’s new client leads now come through AI search. BSM is on track to automate about 80% of its operations by the end of the year, with four full-time developers building the platform behind it.
He also hosts the AI SEO Insighter Podcast, publishes the AI and SEO newsletter on LinkedIn, and runs a quarterly AI SEO and GEO online summit.
